Email providers offer many similar features. The biggest differences between SelectReads and other companies is how well the features work for library staff and the use and feel of the newsletters created. We specialize in just public libraries, so this allows our entire focus to remain on libraries and each library's needs. Below are some of the areas we stand out in:
Modern Responsive Templates: Comparing SelectReads' email templates both on mobile devices and in your browser, you will find our templates to be more modern and up-to-date. You will also have a large selection of templates to choose from.
Newsletter Editor: Our editor offers more flexibility and options. Smart Blocks allow you to auto insert events, books, ebooks, and author bios automatically into your newsletters.
Customer Support: We specialize in support with libraries and only work with libraries. We offer email, phone and ticket systems.
Features Request: Have a great idea that would improve our newsletter service? Let us know and we listen. We are adding features based on customer's feedback on a daily level. With most newsletters services you get what you get.
List Management: We are the only newsletter provider to offer full list management. We handle removing bounced emails, emails marked as SPAM, bad email address, and will help patrons subscribe or unsubscribe.
Delivery Rate: We utilize the same email servers as big companies, like Amazon, and have the unique ability to bypass most SPAM and firewall filters. We are able to get this status because we have a very low complaint rate since we work with libraries and do not have customers spamming.
Statistics: We offer extensive data when you email out, including open rates, clicks, and much more. All of this is presented in attractive graphs and charts.
Event-Pages: Using our newsletter editor, you can build beautiful event pages for your website. These pages can be sent as email or simply published as an Event Page on your website. Andy Lechlak at the Toledo Public Library, for example, reported with their e-pages a 41% conversion rate to the 2nd page.